HUP! Coffee House at Maison du Velo

Maison du Velo is a Surrey Hills bike shop. The Reigate branch had the opportunity to move to a larger warehouse premises, allowing them to grow the coffee shop offering they currently have in store

We helped them build the strategy around their expansion, with a clear purpose... 

“Our knowledge and experience in cycling and our passion to provide the best coffee and quality food, means the new café will be a hub for cycling fans as well as the wider local community, ultimately we want to get more people riding and sharing our love of all things coffee, bikes and cycling culture.” 

We designed the interior of the cafe and the branding that will go with it to work alongside the existing Maison du Velo bike shop branding. We drew inspiration from the rich, natural colours found in the Surrey Hills and created a considered yet functional design, with warmth and personality – reclaimed wood, dark metals, industrial furniture, adding character while retaining a sophisticated, quality feeling. 

EXPERTISE

Brand Strategy
Brand Identity
Naming
Instore layout and flow of space planning
Site Plans
Interior Design

COLLABORATION

3D and Interior Designer:
Jodie Hobson

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